Because of its emphasis on inclusion, particularly for Black dads, the campaign has attracted the support of national partners; Coalition of Schools Educating Boys of Color, The Campaign for Black Male Achievement (CBMA), K.I.N.G., Omega Psi Phi Fraternity, Inc., National Cares Mentoring Movement (CARES), The National Healthy Start Association (NHSA), The Black Man Can (TBMC), United Way of Metro Atlanta and the Census Bureau.