Black Businesses

Changing Perceptions Of North Tulsa

BWST Staff

Tulsa, OK – In an effort to change the negative perception of North Tulsa and support local businesses, the Phoenix Development Council is hosting its second Thumbs Up for One Tulsa event on Saturday, January 26th from 10am to 3:30pm at Langston University-Tulsa campus, 914 North Greenwood Avenue. Thumbs Up for One Tulsa is an initiative that is focused on balancing the perception of North Tulsa by paying particular attention to online search and media coverage. As the campaign grows, it will seek partnering with other negatively perceived communities in Tulsa.

“The Phoenix Development Council is doing its part in helping Tulsa reach its fullest potential by sharing positive aspects of visiting, living, working, playing and worshiping in North Tulsa,” said Tracie Chandler, President of the Phoenix Development Council. “It is with this in mind that we are extending an invitation to the public to come and share their experiences regarding these areas.”

While the focus is rebranding an entire community in Tulsa, Advocates for One Tulsa (The Phoenix Development Council’s organizing committee for these quarterly events) has the goal of supporting and creating exposure for businesses located in North Tulsa by offering a platform to change the negative perception of North Tulsa.

President of the Black Wall Street Chamber of Commerce Sherry Gamble-Smith said of the event, “The BWS Chamber is partnering with the Phoenix District to change the negative perception of North Tulsa” and The Phoenix Development Council is excited to add community partners like the Chamber.

Last September, the first Thumbs Up for One Tulsa event was launched and received a record turnout of nearly 100 people after only a week of planning to coincide with Tulsa’s 918 Day. The event focused on social media and sharing the positive stories, places and highlights of North Tulsa.

The planning for this second event is already gaining traction with more than 5,000 media impressions. On January 26th, event organizers expect to surpass the previous event’s turnout.

In addition to an emphasis on social media, an additional layer has been added to this month’s event, a small business initiative. There will be two tracks, one for the public and one for small business owners. The public will learn best practices of social media to influence positive change. Small business owners have the opportunity to register for a couple of extra sessions – how to register their business with Google and use of video in business.

Cheryl Lawson, founder of Social Media Tulsa and event speaker states, “Every business
deserves to be successful, a social media marketing plan is critical to your success. Social Media Tulsa is the go-to place for social media marketing in the area. We are proud to partner with the Phoenix Development Council at Thumbs Up for One Tulsa events to equip small business owners with tools to encourage economic growth and influence positive change in the perception of North Tulsa.”

For business owners wanting to participate in the small business initiative, RSVP on Eventbrite at Here. Individuals who would like to participate in the rebranding effort are
encouraged to RSVP on Eventbrite and come out to Langston University-Tulsa.

Thumbs Up For One Tulsa Flyer

About The Phoenix Development Council:
The Phoenix Development Council is a neighborhood association working to bring economic development to 36th St. N. Corridor, the heart of the Phoenix District. It was created to work with the City of Tulsa in the implementation of the 36th St. N. Corridor Small Area Plan. More info: www.phoenixdistricttulsa.com.

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