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City launches survey to develop new downtown Tulsa brand

by The Black Wall Street Times

In support of the transition of downtown management efforts from the Downtown Coordinating Council (DCC) to the Downtown Tulsa Partnership (DTP), a community survey has been launched to better understand brand attributes for Downtown Tulsa.

tulsa downtown

Downtown Tulsa. (Photo by Mike Creef / The Black Wall Street Times)

The survey is available online and is open until Monday, June 14. The survey is available at www.downtowntulsasurvey.com. The public survey is part of a larger brand development effort led by a committee of Downtown Tulsa stakeholders, according to a press release from the city.

With the launch of Downtown Tulsa Partnership and its new programs and services, we are also creating a new brand and messaging to recognize and champion Downtown Tulsa locally and throughout the region,” said Maggie Hoey, assistant director for the Tulsa Downtown Coordinating Council.

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The new brand identity and messaging will seek to market the downtown area as an inclusive area for everyone. Hoping for business owners to participate, Maggie Hoey said it’s crucial that as many downtown businesses as possible participate in order to ensure an inclusive planning process.

“Whether people live, work or visit Downtown Tulsa, their input is important as we build a brand that represents and includes all areas within Downtown Tulsa and the diverse perspectives of Downtown’s stakeholders,” Maggie Hoey told The Black Wall Street Times.

The survey is available at downtowntulsasurvey.com. For a full version of the Strategic Plan for a Downtown Management Organization and transition updates, visit www.downtowntulsaok.com/strategic-planning.

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